E-Mail marketing as a growth channel | #9 ReviewE-Mail marketing comes with great chances. Having recipients that chose your content and a channel that leads directly into their inbox is…May 3, 2021May 3, 2021
My learnings from the first six weeks of the CXL Growth Marketing Minidegree | #8 ReviewHaving finished ten courses and 123 Lessons of the Minidegree in the last six weeks, I want to take a look back and present my most…Apr 25, 2021Apr 25, 2021
Building up Google Analytics capabilities | #7 ReviewFollowing up on the previous article, this one will focus on making the best use of Google Analytics and how to build up capabilities to…Apr 24, 2021Apr 24, 2021
Measuring what matters with Google Analytics | #6 ReviewBefore you start optimizing your page and marketing, you have to know how your page performs. With Google Analytics, it is possible to…Apr 12, 20211Apr 12, 20211
A/B-Testing Mastery | #5 ReviewIf you want to seize the potential going along with testing, you should pay attention to the following best practices.Apr 5, 2021Apr 5, 2021
How to do the planning for your optimization process | #4 ReviewOptimization and testing are great opportunities for making websites more user-friendly and successful, but proper planning is necessary…Mar 29, 2021Mar 29, 2021
Using research to discover conversion optimization potential | #3 ReviewA research-based approach to website optimization allows for a comprehensive and detailed understanding of your site’s growth potential.Mar 21, 2021Mar 21, 2021
Engage with your users and meet their needs | Review 2/12User-centric marketing offers the possibility to seize changes going along with digitality by making use of tools that support the…Mar 14, 2021Mar 14, 2021
Growing into Growth Marketing — Kick-Off ReviewThis is my part 1/12 in my series reviewing the CXL Growth Marketing Minidegree.Mar 8, 2021Mar 8, 2021
